2021
Utah-MEP Branding Videos
- Video Production
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Strategy
When the Utah Manufacturing Extension Partnership (Utah-MEP) changed its name and began to offer more services, they knew they needed to develop a strong brand that resonated with their target audiences. POW! stepped in and developed a comprehensive identity campaign that included a logo, website, online campaign, tradeshow materials, and a couple of videos—including an introduction video that explained their services in a memorable, yet easy-to-understand manner and a tradeshow video that quickly captured the attention of show attendees.